If
you’re chosen to be accepted as an eSpider Squad™ franchisee, we’ll invite
you to join us in the Chicago area for three intense days of franchisee
training.
During your three days face-to-face
with us you’ll learn everything you need to know to hit the ground running
as an eSpider Squad™ Franchisee and Certified eMarketing Consultant™, (“CeMC™”)
including but not limited to:
Over 65 ways to find prospects
and clients looking for website design, local search engine
optimization, paid search engine advertising, and/or Internet
consulting!
How to get prospects to see the value of powerful, results-driven
Internet marketing!
A
slough of ready-to-go, finished marketing materials (postcards, Free
Reports, emails, landing pages, scripts, ads, recorded messages, direct
mailers, flyers, business cards, appointment making systems, prospect
interviewing methods, and a whole lot more…you can use right away!)
The real truth
about “pretty” websites . . . and how to quickly debunk the prattling of
flash and dazzle website designers put into lots of websites that often
don’t make any money for the business owner!
The skinny on local search . . . how and why as one of our CeMC™’s, you
may be able to get many of your clients up on top of the local search
engines results!
How to set up your home office . . . and how to keep busy work out of
your head and off your desk…freeing you up to focus on what is normally
the more useful activity of marketing your business!
The actual way paid search engine advertising and AdWords work. . . .
and everything you and your clients need to know about using paid search
engine advertising to possibly drag in more customers to their business!
The magic of autoresponders (automatic emails) . . . and how this simple
and affordable marketing method can boost the conversion rate of a
website!
How, as an eSpider Squad™ franchisee you’ll be able to have your
clients’ websites, Internet marketing tools, search engine placement,
hosting, paid search engine advertising and internet marketing, etc. be
ALL DONE FOR YOU by very sharp, savvy web marketing minds on our
end!
Everything about our wholesale pricing and proposal tools, so you can
quickly show prospects and clients what you can do for them. As a
Franchisee, you set your own prices!
Why your primary
focus as an
Internet marketing consultant can be talking to prospects and clients,
potentially closing deals! (And why once you get rolling, you may not
think of what you could be doing as an eSpider Squad™ franchisee as
“work” in the way you used to think of “work” at all!)
How to get clients to refer other clients to you without you asking for
the referrals!
Exactly
what to do to market your business, and how to cut out most the
lookee-loos and cheapos before they waste your precious time!
How franchisees may be able to charge both one-time and ongoing
(residual) fees to clients!
How to use our unique “Hot Prospects Only” selling methods, where you
can normally let the marketing system weed out the weak prospects…so you
may be able to spend most of your time following up with and talking to
truly “Hot Prospects”!
How to never be forced into resorting to use stressful, high pressure
selling tactics, obnoxious objection handling, or manipulative “closing
techniques”. You will be shown the art of “Consultative Selling” which
when done correctly, normally requires little or no stress, pressure or
anxiety!
Participate in our role playing
with specific training, scripts, and methods to potentially remove the
fear of one-on-one selling of professional services!
We have personally sold many clients
high priced professional services using the no-pressure methods we will
teach franchisees, as well as delivered non-combative, “Consultative
Selling” sales training to thousands of professionals.
We are experts at showing people how
to carry themselves as consultants who can command respect, and can be
legitimately perceived as a trusted, authoritative advisor by clients!
(Which does not require any high pressure or obnoxious “salesman’s closing
tactics” most people hate so much!)
* How to teach potential clients
exactly
what they should normally look for in website design and an Internet
marketing consultant.
* How to convince your prospects to
possibly hire eSpider Squad™ instead of entrusting their online presence to
their 15-year old niece with a “flair” for design, or to one of the many
website consulting firms who can get their site to look good…but may not be
able to optimize it for high search engine placement and visitor
conversions!
* How to manage client expectations
. . . and how to handle yourself in the most professional ways at all times!
* How to do the best job possible at
getting through to decision makers, so you minimize wasting time on people
who can’t give you a “yes or no” answer.
* How to potentially build a boring,
predictable business that may have long term staying power!
* How to make appointments, and how
to interview prospects at the first meeting so you can have confidence, and
gather the necessary info to follow up with a specific proposal for the
business owner using our easy proposal building tool!
* How to collect and submit new
clients’ data, website design, search engine and Internet marketing needs to
us…so we can build (or re-do) the correct site, and implement ongoing
Internet marketing systems for your clients quickly and efficiently!
And much, much more.
Bottom line – when you leave our 3
Day intensive training class, you can feel the confidence a true
professional feels when they know they know their stuff!
